Drive the change
Micro-Mobility for Europe is a coalition of shared micro-mobility providers committed to transforming urban transport through sustainable solutions. To establish a strong and recognizable presence, a cohesive brand identity was developed, including logo design, brand guidelines, and communication materials such as position paper templates and promotional flyers. The visual identity was strategically crafted to enhance the coalition’s visibility and engagement within the policy landscape, effectively positioning it as a key advocate for sustainable urban mobility.
Task
Building a cohesive brand identity including logo design, brand guidelines, and communication materials, to establish the alliance’s presence and enhance its visibility in the policy landscape.