The Future of Shipping Industry

This project focused on the development and implementation of a comprehensive visual communication strategy to support Selektope’s EU regulatory approval. The primary objective was to maximize the impact and clarity through the creation of a cohesive and professional visual identity.

The project employed a multi-faceted approach. A bespoke logo was designed to establish a distinct and enduring visual identity for the campaign, serving as a foundational element ensuring consistent brand representation across all communication channels. An explainer video was produced to effectively communicate the significance and implications of the regulatory approval, utilizing visual storytelling techniques to enhance stakeholder engagement and accessibility. A suite of supporting graphic assets, including digital and print materials, was meticulously designed to maintain brand consistency while conveying key messages in a clear and concise manner.